Rewarding your guests is easy when you understand them. Parafait brings data from every step of the customer journey and turns it into actionable insight. Showing you spend patterns, preferences, and purchase habits. It also gives you the tools to reward them. Offer promotions, launch loyalty programs, and manage tiered membership with our 360° restaurant CRM.
Features
Define promotions, both for specific menu items and venues
See points balance and expiry via an online portal
Setup tiered membership programs and customize offers for different tiers
Sort through captured customer data and launch targeted campaigns
Connect with members through text, email, and social media, using built in database marketing
Activate loyalty programs using business rule engine to setup points accumulation rules
Redemption of loyalty points through integration with Inventory & Redemptions module
Benefits
Benefits
Don’t Search, Just Find
Our restaurant CRM is linked to other solutions like POS and Orders. You get a holistic view of your guests and the business on one screen. Stay on top of what’s happening and where with ease.
Don’t Search, Just Find
Launch and Track Offers
Create segmented offers for different tiers. Prototype unique programs for each venue. Go further by tracking the response to each initiative and choose your revenue growth in real time.
Launch and Track Offers
Personalize Customer Experience
Send emails, texts, or snail mail. Whatever is your guest’s preference. Wish them on a special day or share the latest offers. Have a regular customer? Reward them with points and bring them right back!
